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Webinar: Business Success in the Middle East through Cultural Awareness

March 1, 2017 @ 12:30 pm - 1:15 pm


The Middle East population is comprised of over 48% of expatriates and the largest expat community resides in the UAE (88.5%). As an expatriate, it is essential to gain an in-depth understanding of the local culture, language and business etiquette.

This cultural awareness training webinar will share cultural insights that will support successful integration and appreciation; perfect for expatriates who have recently arrived in the Middle East, as well as those who are settled.


During this free webinar, you will learn:

  • To recognize and appreciate local traditions and values
  • Essential Arabic words and phrases
  • Cultural insights into the Arab world, do’s and don’ts and how to become culturally aware
  • Must-know business etiquette and effective body language tips for professional situations

Date: Wednesday, 1st March 2017

Time: 12.30pm – 1.15pm

Duration: 45 minutes (including Q&A session)



Qays A., Arabic Instructor 

Having taught Arabic as a foreign language since 2006, Qays is a highly enthusiastic professional with a naturally-confident attitude and passion for teaching the Arabic language and cultural awareness of the Arab World, to speakers of foreign languages. 



Mark Abi Aad, Corporate Sales Manager

Mark has over six years experience in language and cultural awareness training, and has helped individuals and companies across the Middle East solve crucial communication challenges. Mark is a native Arabic-speaker.





March 1, 2017
12:30 pm - 1:15 pm
Event Category: